
Editor

Glenn Butler |
Stats
Readership | 386,000 (emma Sept 17) |
Price | $9.50 |
Target | Motoring Enthusiasts 25-54 |
Frequency | Monthly |
Publisher | Bauer-Media |
Content | Cars, Auto Pop Culture |
Website | View |
Facebook Followers | 99,198 (Jan 2018) |
Twitter Followers | 5,114 (Jan 2018) |
Instagram Followers | 5,120 (Jan 2018) |
Cover example | ![]() |
Wheels
Wheels is Australia’s only general interest motoring magazine. Where other motoring titles target tightly focused tribal audiences, Wheels aims for a broader appeal. As well as news and reviews on new models, the magazine takes an interest in – and a position on – issues such as cost of car ownership, the environment, road safety, and technology. As one of Australia’s oldest and most respected titles, Wheels fills a unique niche, serving as consumer guide, news source, opinion leader, and popular entertainment medium. Few titles combine Wheels’ hands-on practicality and depth of subject knowledge with its high standards of creative writing and photography.