News Prestige Network’s editorial director of GQ Australia, Vogue Australia and Vogue Living Edwina McCann has today announced senior appointments for men’s lifestyle brand, GQ Australia.
Ms McCann confirmed the appointment of Jake Millar as editor of GQ Australia and Christopher Riley as deputy editor of the brand. Both have been acting in their roles since mid-December 2019.
Grant Pearce, the original publication director of GQ Australia, joins the business in a strategic consultancy role to drive commercial content across the brand’s well developed experiential, digital and print offerings. Mr Pearce returns to Australia from China where he has been editorial director GQ – Conde Nast Asia Pacific since 2008. He continues to hold an advisory role with GQ in the greater APAC region.
In the new commercial editor role for GQ Australia, which he starts immediately, Mr Pearce will work closely with Ms McCann and Mr Millar, and strengthen the brand’s ties with the broader GQ international family.
Ms McCann said: “GQ Australia is going through a really exciting evolution. I’m delighted to confirm Jake and Chris’ appointments, under their direction the brand has been refocused and we’re already seeing growth, particularly in digital where the young male audience is.
“We are very lucky to have Grant returning to the business. The international experience, knowledge and creativity that he brings to GQ Australia in this new role expands our capacity to create more commercially lead digital and print content opportunities for our partners to reach the highly engaged GQ Australia audience.”
The March/April 2020 issue of GQ Australia, on sale on 19 March, also marks a redesign of the magazine with streamlined art direction featuring a cleaner, modern design.
Mr Millar was promoted to acting editor of GQ Australia in December 2019. He began his career with the brand in 2011 as an editorial assistant, and has worked as the magazine’s features writer, features editor and he became deputy editor in November 2017.
Mr Riley joined GQ Australia in July 2017, as senior sub editor, he then became senior editor and was promoted to acting deputy editor in December 2019.
Mr Pearce has been a part of the international fashion industry for over 25 years. As editorial director GQ – Conde Nast Asia Pacific, Mr Pearce was responsible for the overall editorial and fashion direction of GQ China and GQ Japan and advised on the successful launches of GQ Thailand, GQ Style Korea and Conde Nast Traveller China.
GQ Australia has a readership of more than 100,000, a strong social audience of 377,000 and GQ.com.au has a unique audience of 266,000. Since launching on Apple News+ in October 2019 the brand has seen incremental audience growth of 13%.