delicious. is celebrating 150 issues and NewsLifeMedia group publisher of food brands Fiona Nilsson announced plenty to celebrate with the release of the July collector’s edition today starring a show-stopping celebration cake, new contributors and the launch of delicious.’ first fully enhanced and interactive digital edition.
Fiona Nilsson said: “150 issues in food publishing is something to be proud of and the special collector’s edition nostalgically celebrates the past and looks confidently to the future. delicious. has established itself as the highest-selling premium food lifestyle title in the Australian market and is market leader across print, digital, social and events. Now we’re adding an enhanced digital edition as an interactive icing on the show-stopping celebration cake.
“With the delicious. enhanced iPad and Android edition we have created a fantastic engagement experience. Along with cook mode, a comprehensive recipe index, bonus recipes and extended content, the travel stories will feature ambient noise, street sounds and moving footage to make you feel like you are right there on a New York street corner with a hot bowl of ramen. We’ve created a digital edition that will be a sensory experience, much like delicious. itself is so that our technology savvy readers feel as though they can eat, see, feel and smell – as well as cook.”
The all-new digital edition launches with support from key advertiser One&Only Resorts and features engaging and exclusive advertiser executions, bespoke video content, extra image galleries and social sharing features. It also takes readers even closer to delicious.’ features, chefs, columnists and even more delicious. food.
delicious. editor-in-chief Kerrie McCallum said: “It’s hard to believe that delicious. is 150 issues young. I’m very proud of this special issue and to be launching our first fully enhanced digital edition. While ingredients may have changed, new faces appeared and recipes and trends evolved, to celebrate this milestone we have pulled together fun flashbacks, given our most popular recipes of all time a 2015 twist, including ‘quincemisu’, whimsical celebration cakes, a Christmas in July menu, and Jamie Oliver’s indulgent Italian desserts. “I’m also excited to announce that we have secured two of Australia’s most-loved and respected chefs, Colin Fassnidge and Shannon Bennett, as new contributors who will provide even more depth and advice to the delicious. brand. We look forward to the next 150 issues and have even more exciting things planned for later this year including the 10 year anniversary of the delicious. Produce Awards and the launch of delicious.com.au.”
delicious. is marking the occasion with a daily prize giveaway via social media; Matt Preston takes over the delicious. Instagram on July 1 to share some of his favourite moments from the past 150 issues; along with a special birthday reader event hosted by Matt Preston and Silvia Colloca at Sydney’s stunning Quay restaurant which sold out in minutes.
From its beginnings as the first celebrity chef magazine delicious. has been a step ahead of the market for the past 13 years. It has been a leader of all major food trends, interpreting the latest in trends for home cooks, championed Australian produce and food producers and for its readers, food is a pivotal focus in their lives and a key influence in their lifestyle decisions.
The July issue of delicious. is on sale now and the enhanced digital edition is available at: