Australia’s biggest beauty reviews website beautyheaven.com.au has announced the winners of the Glosscar Awards 2017. More than 71,000 votes from across the country were cast by beauty lovers for their favourite product releases from 2016.
The beautyheaven Glosscar Awards showcase the crème de la crème of product releases of the previous year that have found their way into the beauty cabinets of Australian women across a range of price points and categories. Voting was open to both beautyheaven members and the wider beauty-loving community. There are 77 winning products, chosen from more than 361 product nominations.
Beautyheaven had a record month for traffic in March with over 715K users, over 880K sessions and over 1.8m pageviews. 73% of that traffic was organic.
Commenting on this year’s awards, beautyheaven Editor Rosemary Taber says: “In a market that’s more competitive than ever, we’re thrilled to be able to bring to the fore those products that beauty fanatics truly believe are worthy of taking pride of place in their beauty bags.”
Brands and beauty devotees across Australia are encouraged to join the conversation, expressing their opinions and congratulations using the hashtag #Glosscars2017.
A snapshot of the winning products in key categories is below. See the full list of winners by clicking here: https://www.beautyheaven.com.
Best new Bronzer: Designer Brands Glow Get Em Bronzer
Best new Brow Gel: Benefit Ready, Set, BROW!
Best new Eyeliner: Australis Eyegasm Waterproof Liquid Eyeliner
Best new Foundation: Avon LUXE SILKEN FOUNDATION SPF 20
Best new Highlighter: Australis Banana Powder
Best new Lashes: MODELROCK Lashes in GODDESS
Best new Lip Balm: Burt’s Bees Wild Cherry Moisturising Lip Balm
Best new Mascara: Avon Luxe Volumising Mascara Caviar Black
Best new Palette: Natio Eyeshadow, Blusher & Contour Palette
Best new Primer – Eyes: Benefit They’re Real! Primer
Best new Conditioner: Nutrimetics Nutri-Rich Balance+ Conditioner
Best new Dry Shampoo: Batiste Dry Shampoo – Eden
Best new Hair Accessory: Lady Jayne TanglePro – Compact Palm Size
Best new Hair Dye: L’Oréal Paris Magic Retouch – Instant Root Concealer Spray
Best new Hair Thinning Treatment: Viviscal Gorgeous Growth Densifying Elixir
Best new Hair Treatment: Essano Argan Oil Hair Recovery Serum
Best new Hair Dryer: Remington Proluxe Salon Hair Dryer – AC9140AU
Best new Shampoo: Nutrimetics Nutri-Rich Balance+ Shampoo
Best new Straightener: VS Sassoon Diamond Luxe Straightening Brush – VSP2440A
Best new Styling Product: Batiste Stylist – Hairspray