Magazines show resilience in latest audience results
23 Aug 2010
Magazine readership and net paid circulation results for the latest period to June 2010 show resilience in challenging market conditions
Readers turning to magazines more as recovery continues
14 May 2010
The total audience for consumer magazines grew in the latest Morgan survey signalling reader numbers are on more solid ground. Gross average issue readership edged 0.5 per cent higher compared to the previous survey for December 2009, reaching 39.1 million.
Upswing in ads drives optimism for magazines
03 May 2010
Strong first-quarter growth in magazine ad revenue for Australia’s biggest publishers indicates better than forecast results may be ahead in 2010.
Magazines a powerful ad environment, new presentation updates key strengths
23 Mar 2010
MPA's latest presentation '12 Magazine Truths' outlines the key strengths of the influential and effective advertising medium of consumer magazines.
Magazines + the internet a better match for advertisers
05 Feb 2010
Advertisers planning integrated media campaigns that include the internet stand to benefit by also using magazines due to the synergy between the two